Residential & Commercial Electrical
AI operations built for electrical contractors.
A mix of residential service, new construction, and commercial work means every lead needs qualification before it reaches a truck. Momentiv builds the systems that route the right jobs to the right people and make sure nothing falls through the cracks.
Book a Strategy Call →Who We Work With
Owner-led electrical contractors running residential service, commercial projects, and new construction work.
Momentiv works with owner-led electrical contractors running residential service, commercial projects, and new construction work. The typical business we serve has 10 to 40 employees and needs to qualify leads upfront to avoid wasted truck rolls on jobs that are out of scope or out of area. If residential service calls and commercial bids run through the same intake process, the systems on this page are built for you.
What We See
Where do electrical companies lose the most revenue?
These are not hypothetical. They show up in nearly every electrical operation we diagnose.
Unqualified leads waste truck rolls and tech time.
Not every call is a job worth dispatching. Without upfront qualification on scope, service type, and location, your team spends time on calls that do not convert and jobs that are not profitable.
Residential and commercial leads need different handling.
A panel upgrade for a homeowner and a tenant improvement for a commercial property require different qualification, different estimates, and different follow-up. Running both through the same path creates friction.
Follow-up on estimates is inconsistent.
Electrical estimates for larger projects sit in inboxes. The customer is comparing bids, and the contractor who follows up with context and timing wins. Most electrical companies never send a second touch.
Reviews are sparse relative to completed jobs.
Electrical contractors complete high volumes of work across residential and commercial. Review counts rarely reflect that volume. Without a systematic request, your Google profile stagnates.
What We Build
What systems does a electrical company actually need?
Every system is installable, measurable, and built to run without the owner managing it day to day.
Lead Response Engine
Instant response on every inquiry. Qualifies by service type, scope, residential vs. commercial, and urgency. Routes to the right team member.
Follow-Up Engine
Multi-stage follow-up on every inquiry that does not book. Personalized by job type: service calls, panel upgrades, new construction, commercial.
Review & Reputation Engine
Automated post-job review requests. Smart timing per job type. Negative sentiment intercepted before it reaches Google.
Estimate Follow-Up Engine
Targeted sequence for larger proposals that went quiet: panel upgrades, rewires, commercial bids, and EV charger installs.
Phone Coverage Engine
AI receptionist for after-hours and overflow. Qualifies the call, captures details, and routes emergencies or pushes to next-day scheduling.
Booking Boost Engine
Online booking with job-type routing. Service area eligibility checks. Automated confirmation and reminders.
The Math
How much do these gaps cost electrical companies?
more likely to convert if contacted within 5 minutes
Electrical service leads contacted in the first five minutes are 21 times more likely to convert than those contacted after 30 minutes.
Source: Lead Response Management Study
of electricians are nearing retirement
The labor shortage means every qualified lead matters more than ever. Losing leads to slow response is a problem you cannot hire your way out of.
of consumers now require 4.5+ stars
Up from 17% last year. The bar for review quality has risen sharply. A strong review velocity system is a competitive requirement, not a nice-to-have.
Source: BrightLocal, 2025
How It Works
How does Momentiv work with electrical companies?
Diagnose
We run The Friction Map across your entire operation. Lead response time, follow-up process, review velocity, booking flow, marketing attribution. Every gap quantified.
Design
We map findings to specific engines and build a 90-day implementation plan scoped to your business, your tools, and your team.
Deploy
We install and configure every system. Integrations, automations, messaging, reporting. Tested, documented, and live.
Drive
We stay in the engagement as your operating partner. Monitor performance, refine sequences, expand what is working, and surface what to tackle next. The retainer is where results compound.
Common Questions
What do electrical owners need to know about AI operations?
The Lead Response Engine asks qualifying questions upfront: service type, residential or commercial, scope of work, urgency, and service area. Unqualified leads are filtered before they reach your team. Qualified leads are routed to the right person with full context attached.
Yes. Routing rules are configured during onboarding. Residential service calls, new construction inquiries, and commercial project requests each follow separate qualification and follow-up paths. The system treats them as different pipelines because they are.
The Estimate Follow-Up Engine runs a three-stage sequence for proposals that went quiet. It addresses price comparison, timeline hesitation, and the common tendency to defer non-emergency electrical work. Each stage uses different messaging to re-engage the customer.
Momentiv integrates with ServiceTitan, Housecall Pro, Jobber, FieldEdge, and other common platforms. We also work with general CRMs. If you do not have one, we build a clean fallback system.
Most engines install in 2 to 5 business days. A full multi-engine engagement is typically live within 2 to 3 weeks from kickoff.
A marketing agency generates leads. Momentiv qualifies, routes, follows up, books, and generates reviews from those leads. We work across the full lifecycle of a customer interaction, not just the top of the funnel.
Ready to find the friction in your electrical business?
Start with The Friction Map. We will map every gap, quantify what it is costing, and show you exactly which systems close it.